Samsung released a brand-new single called “Open Always Wins” in collaboration with K-Pop and Gen Z icons, TOMORROW X TOGETHER (TXT). The song was teased during Galaxy Unpacked last week and is set to an energetic guitar riff the blends alternative rock with powerful vocals by TXT.
The track is also part of Samsung’s partnership with the Olympics, and the new music video features scenes of TXT preparing to perform along with appearances from Team Samsung Galaxy athletes. The Galaxy anthem celebrates these athletes' efforts and challenges across various sports, and in doing so, aims to inspire listeners to embrace openness in their own lives, understanding that those who overcome obstacles are the true champions.
The new single is now live and can be listened to across multiple platforms including YouTube Music, Spotify, Melon, Genie, Bugs, Flo and Vibe. The accompanying music video will be available to watch on Samsung’s official YouTube channel. In conjunction with the music video release, the “Open Always Wins” dance challenge will kick off as well, encouraging fans to show their support and cheer for their favorite athletes alongside TXT.
Galaxy x TXT: ‘Open Always Wins’ | Samsung MV